GREAT! List: 50 Major Media Companies Using Two Dimensional (2D) Scan Codes in 2010: [Including Quick Response (QR); ScanLife EZcodes; and Tag]
December 13, 2010 – Atlanta, GA USA – More than 50 major U.S. media companies are using two dimensional (2D) scan codes in 2010 [such as either: Quick Response (QR)* codes; ScanLife EZcodes; or Microsoft Tags], according to a list compiled by GREAT! CEO and Chief Creative Officer Dan Smigrod.
As I predicted in June 12, 2010 in my That’s GREAT! blog post, 2010 is the year of the scan code because so many major U.S. Broadcast, cable TV, networks and newspapers/magazines started using scan codes: thus, kick-starting the heavy lifting of helping people discover another use for their smartphone: often by activating print with video. Plus, interest in scan codes shot through the roof in 2010, according to this Google Insights for Search (chart).
Major U.S. Broadcast, Cable TV Networks and Newspaper/Magazines Using Scan Codes in 2010:
- ABC
- Allure
- Architectural Digest
- Better Homes and Gardens
- BBC
- Car and Driver
- CBS (Early Show)
- Charlotte Observer
- Conde Nast Traveler
- CSI New York
- Entertainment Weekly
- Esquire
- Food & Wine
- FOX
- FOX Entertainment (Avatar movie)
- Glamour
- Golf Digest
- Golf Magazine
- HBO
- IFC
- Island Magazine
- Ladies Home Journal
- Lifetime
- Lionsgate
- Lucky Magazine
- National Geographic Channel
- NBC
- The NY Daily News
- New York Magazine
- New York Post
- The New York Times
- The Oprah Magazine
- QVC
- Raleigh News-Observer
- Reuters
- Road & Track
- Starz
- Self Magazine
- Seventeen
- SPIKE TV
- Sports Illustrated
- [Fort Lauderdale] Sun Sentinal
- Time magazine
- Time Warner Cable
- Touchstone
- TV Guide
- VIBE magazine
- W magazine
- The Washington Post
- Bonus: The Weather Channel
- Bonus: Women’s Day
- Bonus: Which major U.S. Media Companies did I miss that are using scan codes in 2010? Please email me a link to a story about its usage, so that I can add to this list.
Bonus GREAT! Lists:
- 101 Major U.S. National Brands Are Using Two Dimensional (2D) Scan Codes in 2010
- 101 Uses for Quick Response Codes
- Top 300 ‘Must Read Quick Response Code Stories of 2010
Special Thanks:
- 2D Barcode Strategy (Roger Marquis)
- 2d Code (Roger Smolski)
- QRmedia (Stephanie Moss)
- QRe8 (Erik Goldhar)
- SocialWayne (Wayne Sutton)
Bonus
Here are daily online newspapers about scan codes:
- The @uSCANme #QRcode Daily published by @uSCANme (@smigrod)
- The QR Media Daily published by @QRmedia
- The Qr-Codes Daily published by @QRmedia
- The #QR Daily using the Twitter hastag: #qr
- The qr code Daily published by @waynesutton
- The #qrcode Daily using the Twitter hastag: #qrcode
- The #qrcodes Daily using the Twitter hastag: #qrcodes
- The qr Daily published by @tppowers
For more daily online newspapers about scan codes, please click here.
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Subscribe to the Free Daily Online Scan Code Newspaper From GREAT!
That’s GREAT! Quick Response (QR) Scan Code Resources
1. That’s GREAT! – QR Code 101: 101 Ideas for Using QR Codes
2. That’s GREAT! – QR Code 101: 101 ‘Pointers’ for Using QR Codes
3. That’s GREAT! – QR Code 101: 101 Major U.S. Brands Using QR Codes
4. That’s GREAT! – QR Code 101: 50 Major Media Companies Using QR Codes
5. That’s GREAT! – QR Code 101: Top 10 Mistakes to Avoid When Using QR Codes
6. That’s GREAT! – QR Code 101: Top 10 Best QR Codes Uses in the U.S
7. That’s GREAT! – QR Code 101: (Video) ‘10 Reasons Free QR Codes Will Bite Me In The Tush’
8. That’s GREAT! – QR Code 101: (Video) What’s the Return on Investment (ROI) on QR Codes?
9. That’s GREAT! – QR Code 101: (Video) – 2011 is the Year of the Quick Response Code
10. That’s GREAT! – QR Code 101: Multiple Choice: (2010) (2011) (2012) is the Year of the QR Code
11. That’s GREAT! – QR Code 101: Top 300 Must Read QR Code Articles
12. That’s GREAT! – QR Code 101: Top 150 Must Read QR Code Articles
13. That’s GREAT! – QR Code 101: How Newspapers Can Use QR Codes to Delay the Demise of Print
14. That’s GREAT! – QR Code 101: QR Code Book : ‘I Live in the Future & Here’s How It Works
15. That’s GREAT! – QR Code 101: Top 10 Reasons EZcodes Are Better Than QR Codes
16. That’s GREAT! – QR Code 101: Guest Post: The 10 Commandments for Marketers
17. That’s GREAT! – QR Code 101: Guest Post: How to Use QR Codes to Promote Your Business
18. That’s GREAT! – QR Code 101: Guest Post: An Introduction to QR Codes
19. That’s GREAT! – QR Code 101: Product Camp Atlanta: 25 QR Code Ideas in 10 Minutes
20. That’s GREAT! – QR Code 101: Follow Dan Smigrod’s QR Twitter Account: uSCANme
21. That’s GREAT! – QR Code 101: Free Daily Online QR Code Newspaper (The uSCANme Daily)
22. That’s GREAT! – QR Code 101: All ‘That’s GREAT!’ QR Code Lists, Videos, Articles and Resources
Bonus: GREAT! ScanLife Promo Code (“Invitation Code”) = great (for small, medium, large businessesand agency/resellers so you can play with a robust, paid scan code platform (For example: generate free QR codes to practice with and generate usage reports for these codes). When you are ready to use the scan codes commercially, please request a quote from ScanLife or email GREAT! CEO Dan Smigrod.
Disclosures
- GREAT! is a Referring Agent for the ScanLife platform. Use the GREAT! ScanLife Promo Code (“Invitation Code”) = great (for small, medium, large businesses and agency/resellers) so you can play with a robust, paid scan code platform). For example: generate free QR codes to practice with and generate free usage reports for these codes. When you are ready to use the scan codes commercially, please request a quote from ScanLife or email GREAT! CEO & Chief Creative Officer Dan Smigrod.
- GREAT! is a Value-Added Reseller (VAR) of scan codes. GREAT! provides clients and their agencies with: a) scan code implementation (the actual scan codes); b) strategy (best use of the scan codes); c) scan code management (including reports); d) fast-to-market; and, e) without costly and embarrassing mistakes common even by large; A-list brands. Turn-key scan code services are provided for a flat monthly fee. For a quote, please email GREAT! CEO & Chief Creative Officer Dan Smigrod.
Short URL For This Story
Video: CSI QR Code Moment (6/24/09)
Video: The Making of The New York Times Magazine QR Code Cover (12/19/10)
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*Though Quick Response (QR) brand scan codes are a registered trademark of Toyota subsidiary Denso-Wave, Quick Response Code (QR) are commonly – and incorrectly – used generically to refer to all Two Dimensional (2D) mobile barcodes: including ScanLife EZcode brand scan codes; Microsoft Tag codes; datamatrix codes; and still other scan codes that are scanned or photographed on a smartphone such as an iPhone 4. Saying Quick Response code or QR code is like saying that you TIVOed the TV show when you actually used the Comcast brand digital video recorder to record the TV show.
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Nice article!
I recently launched http://www.SocialQRCode.com
It’s a QR Code generator designed for businesses who utilize QR Codes and Social Media (Which go hand in hand)
Please give it a try!
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