About Dan Smigrod
Wow! That’s GREAT! Thinking
GREAT! CEO & IDEAologist Dan Smigrod creates value for entertainment brands by conceiving fun, innovative, brand activating and creative: strategic alliances; integrated marketing opportunities; buzz marketing campaigns that leverage partner assets; and innovative new media technologies [such as Quick Response (QR) Codes that can activate print with video.]
Smigrod founded his Atlanta-based GREAT! promotion agency in 1987.
Shout-Outs
For ’shout-outs’ for GREAT! and Dan Smigrod, please visit:
- LinkedIn Profile for Dan Smigrod
- GREAT! Client Testimonials
- Photo Shoot ‘Shout Out’s for Dan Smigrod (Video)
GREAT! Specialties
- Ideation to Create Value in the Entertainment Space
- Strategic Alliance Development
- Developing Imaginative Integrated Marketing Opportunities
- Conceiving Ground Breaking Buzz Marketing Campaigns
- Leveraging Innovative New Media Technologies
- Code Rocket Scientist: implementing Quick Response (QR) Code Campaign Management
Imagine That!
In addition to ideation to create value in the entertainment space, Smigrod’s passions include:
- International travel (35+ countries)
- Argentine tango dancing
- Fashion and glamour photography
- All things digital entertainment; social; and new media technologies
- Learning how to cook
A highlight of his 23+ years of his GREAT! Agency implementing turn-key Client projects include helping keep 52 Miss America contestants on schedule or early for the Miss America Contestants LA Publicity Tour.
Dan’s favorite travel/food/experience TV show is Anthony Bourdain No Reservations on the Travel Channel. (Dan trained at the C.I.A. five-day Boot Camp.) He lives in Atlanta with his wife, Ann.
About My Photo Shoot Style
The recipe for creating great images begins with three ingredients supplied by the photographer, subject and the rest of the creative team:
- Collaboration – it’s the secret sauces for great images
- Communication – verbal and non-verbal communications before and during the photo shoot
- Connection – allows the photographer to anticipate movements by the subject
To ’sum’ up my shooting style: 1 + 1 + 1 = 111 That’s how I help you create the most value for your photo shoot.
I am passionate about creating great images. You see that in my work.
- The direction you gave, and the input … was phenomenal.
- You are a very talented and gifted photographer.
- I loved shooting with you.
- Thank you for a fun photo shoot.
- Great working with you. Had a blast today.
- You are awesome!
- The best pictures, ever!
- You made me feel comfortable.
- I love your style. You are so easy to work with.
- A pleasure working with you.
- Fabulous photographer!
As CEO and Chief Creative Officer of Atlanta-based GREAT! – a Promotion Agency in the television and entertainment space that I founded in 1987 – you can feel comfortable engaging me to work with executives, talent and VIP Client guests at your special events; and dressed appropriately for the occasion.
I look forward to collaborating, communicating and connecting with you and your team to create great images on your photo shoot. And, soon you’ll be saying, the images we created together are … GREAT!
For availability and a quote, please email me the date; time (including how long); place; description of your event; how the images will be used; and any other details that you feel will be helpful to: dan@smigrod.com
______________________________________
Disclosures
- GREAT! is a Referring Agent for the ScanLife platform. Use the GREAT! ScanLife Promo Code (“Invitation Code”) = great (for small, medium, large businesses and agency/resellers) so you can play with a robust, paid scan code platform). For example: generate free QR codes to practice with and generate free usage reports for these codes. When you are ready to use the scan codes commercially, please request a quote from ScanLife or email GREAT! CEO & Chief Creative Officer Dan Smigrod.
- GREAT! is a Value-Added Reseller (VAR) of scan codes. GREAT! provides clients and their agencies with: a) scan code implementation (the actual scan codes); b) strategy (best use of the scan codes); c) scan code management (including reports); d) fast-to-market; and, e) without costly and embarrassing mistakes common even by large; A-list brands. Turn-key scan code services are provided for a flat monthly fee. For a quote, please email GREAT! CEO & Chief Creative Officer Dan Smigrod.
- Six Flags provided Smigrod with free, front-of-the-line passes, meal vouchers, parking and swag for six to experience Six Flags Over Georgia together. Here are 10 GREAT! theoretical ideas to generate Six Flags Sponsorship revenue and/or promote the Six Flags 50th Anniversary in 2011.
- GREAT! is an Amazon Associate. If you purchase an item via an Amazon Associate display ad or link on the That’s GREAT! blog, GREAT! will receive an affiliate commission from Amazon (Pay Per Click: PPC).
- GREAT! is a Google AdSense client. If you click on an AdSense display ad or link on the That’s GREAT! blog, GREAT! will receive a commission from Google AdSense.





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Dan:
Just came across your post on LinkedIn, thank you for mentioning my blog and citing the 2D best practice information.
If you have a 2D story that you would like me to post about please let me know.
Thank you again.
Roger Marquis
Founder, 2DBarcodeStrategy.com
http://www.2dbarcodestrategy.com
roger@2dbarcodestrategy.com
646.596.3056
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