Posts Tagged ‘ZOOZbeat’

First Ever Booth Babes Bingo™ Held at 2010 CES Trade Show in Las Vegas – ‘We Have A Bingo!’

ATLANTA, GA USA – February 12, 2010 – “Please don’t bring home any photos of Booth Babes; and eat a green vegetable,*” said my wife, before my trip to the world’s largest consumer technology trade show.

Thank you to my wife for inspiring (another) GREAT! idea: the first ever Booth Babes Bingo™ game at the 2010 International Consumer Electronics Show (CES) in Las Vegas (Exhibits: January 6-10, 2010).

Cortney, Yohana and Ashley with Creative Labs

How can you go to a trade show and not be photographed with a politically incorrect, draw-‘em-to-the-booth-for-the-wrong-reason Sexy-Sells-Says-CNET Booth Babes?

Over the years – Playmates, Penthouse Pets, Show Girls, Dancers, Models – all photographed with uber-tech-nerd-Dan (me!). Do you notice fewer booth babes at trade shows each year (perhaps because it is a politically incorrect marketing tactic left over from a different era)?

I suppose I should be walking the endless isles of 2,500+ CES exhibitors in search of the next big idea (or big idea inspiration) for our GREAT! television, entertainment and technology Clients – and I do – it’s just that I also enjoy playing our GREAT! newly conceived, Booth Babes Bingo™ game – the search for the top 24 Booth Babes. It was a challenge for me to find Booth Babes. It took me three days of ‘research’ to fill my Booth Babes Bingo game card. Perhaps the recession is causing companies to cut back (gasp!) on Booth Babes! A nip here; a tuck there …

Victoria with Earthquake

Booth Babe Bingo – The Official Rules

Here are our newly minted official rules for the Booth Babes Bingo game that you can use at virtually any trade show:

•  politely request a photo with the Booth Babe; it’s okay to be photographed with more than one Booth Babe, but the photo counts as one square on your card.

•  be respective of the Booth Babes: please and thank you

•  If you are attending CES, you can’t sneak over to the concurrent Adult Entertainment Expo 2010 at the Sands Expo Center.

•  You must appear in each photo.

•  Fill your Booth Babes Bingo card with 24 photos: 5 down and 5 across. You get the middle square – free. [What a GREAT! idea for an iPhone app: including crowd-sourcing; geo-tagging of all the booth babes.]

•  First person to post their Booth Babes Bingo card photos online – wins.

[Variations of game play: crowdsource with (or without) teams using an Eye-Fi card (with geotagging) in your camera or upload photos directly from your SmartPhone; require a row (down, across or diagonal) of bikini or blonds Booth Babes; or minimum of five Booth Babes per photo; must include booth signage; or Booth Babes holding a sign that says "I Love Booth Booth Babes Bingo™. Endless possibilities.]

In the spirit of social media, you get to vote for your Top 10 2010 CES Booth Babes based on my 24 Booth Babes Bingo photos (I did the initial research for you!)

Top 10 Take-Aways From the 2010 International Consumer Electronics Show

And, what about the next big idea or inspiration? After all, we are GREAT! IDEAologists! Here are my Top 10 Take-aways from the CES Exhibit floor and Conference that inspires me to think big.

1. Full HD 3DTV – I LOVED seeing all the 3D demonstrations: particularly Panasonic’s Viera Full HD 3DTV (1080p for each eye). Unfortunately, until the industry can agree on standards – think Blu-Ray versus HD DVD  – it will be many years before we see 3D going mainstream in the house. The initial market will be: gamers, gaming and sports bars; and movie theaters.
   

   Ashley and Melissa with XpanD

2. Walking The Edge – as much as I enjoy visiting the mega booths (Panasonic, Sony Electronics, Microsoft Corporation, NBC Universal), the real excitement are the exhibitors in the low-rent back corners. That’s where you find the real innovation. In the less traveled isles, I enjoyed seeing: a) Mini DV: MD88 in the AEE Technology Co., Ltd. Booth: “The Smallest Digital Video Camera In The World With High Reoslution Image” at half the size of my pinky finger. [It’s smaller than the Muvi Micro DV Camcorder sold by Brookstone. The MD88 appears to be smaller than the Muvi which claims to be the World’s smallest camcorder on the Brookstone website. And, b) Xambox in the Xamance Booth: While OCR- document management is not the sexiest or among the newest technologies, thumbs up to Xamance demonstrating a total turn-key, document storage and retrieval system – that works! [Probably a great solution for law, insurance or other profession that receives many original documents.] I thought I would spend 12 seconds in the booth: literally.  I spent at least 15 minutes. [“The Xambox arranges, files, sorts and locates all of your documents whether you have sorted them or not!”]
3. Toon Me In the Sony booth – I LOVED being transformed into a dancing cartoon character in less than a minute. Simply amazing. (Yes! That was me putting my nearly two years of Argentine tango dance lessons to good use as a cartoon character.) [The experience looked and seemed like the new airport full body scanners. Perhaps in exchange for a full body scan, the TSA could post your video to YouTube showing you dancing through security transformed as a toon. An entertainment meets security experience sponsored by …
4. Mobile Apps Showdown CES 2010 – My favorite of the 10 finalists is Geodelic (and not because the presentation was insanely great): it browses your surroundings. A “shout out” to Intelius’ DateCheck (mobile) Booth Babes for handing me a blue condom while telling me, “you’ll look great in this. It matches your eyes.” DateCheck’s moto is “look up before you hook up." The mobile app provides personal background checks sent straight to your SmartPhone. Here are the 10 finalists: Shazam, Gwabbit, DateCheck, Truphone, BeeJiveIM, TeleNav GPS Navigator, SPB Mobile Shell, Aha, Clixtr and Geodelic.
5. Last Gadget Standing CES 2010 – My vote – and voice – goes to the new Neato Robotics Neato XV-11 all-floor robot vacuum cleaner. I had the winning Neato scream – loudest and longest -- during the four minute presentation to win the first Neato XV-11 robotic vacuum cleaner that rolls off the production line in March 2010. Check out my video of the Neato presentation (including my scream). The video is an homage to the Blair Witch Project.   The Top 10 Last Gadgets Standing “most likely to change the face of technology” are: SHOWWX Laser Pico Projector by Microvision, Motorala DROID, Kwikset with Home Connect, Sony Dash personal internet viewer, D-Link Boxee Box, QUE proReader, Neato Robotics Neato XV-11 Cleaner, Haier Ibiza Trainer, Acer Aspire 5738D 3D notebook, Intel Reader and the Nvidia Ultra Android tablet.
6. The Richard Dreyfuss Initiative – Semi-retired, Oscar-winning Actor Richard Dryfuss was a last-minute, unadvertised panelist during the Up Next at CES session: Creative Convergence: Energizing Entertainment. I enjoyed hearing Richard's vision for teaching ethics, civics and creative thinking in the classroom (even though it seemed off-topic for this panel). [My new media colleague of 25+ years, Gary Arlen, co-produced the excellent CES Up Next at CES sessions (along with Arthur Greenwald.]
   

   Showgirl Johanna with Your App Shop

7. Convergence of Video Content and the Web – Former NBC Entertainment Co-Chairman and Electus Founder and CEO Ben Sliverman announced an Electus strategic alliance with Yahoo that provides Electus with a worldwide distribution platform for premium branded video content (and volumes of viewer analytics).  Electus is a newly formed multimedia company  that will integrate social media and the web organically in to video content (rather than an after-the-fact-add-on). Ben also announced that comedic Writer/Director/Actor Jason Bateman will create exclusive content for Electus. Ben is a big thinker with big pockets, big strategic alliances (and more likely) that can implement a big idea.
8. The Twitter Revolution: How The Real-Time Web Is Changing the Consumer Electronics Landscape – since GREAT! handles the Social Media and Fan Engagement for ZOOZ Mobile, Inc. (ZOOZbeat, ZOOZbeat Sprite apps) I was delighted to hear more about Twitter/social media tools such as: BackTweets [enter an URL to see all the tweets that use this URL (including URL www.shorteners)]; Listorious (“Discover the best Twitter Lists”); TweetBeep (“like Google Alerts for Twitter); Seesmic (web version); Ping.fm (easy way to update 50 social networks); uStream.tv (live video mobile app); Trendistic (trends in Twitter); radian6 (web analytics: (“listen, measure and engage …”); PeopleBrowsr (“filter, sort, follow, post, repeat”); Search.Twitter.com, Co-Tweet (tweet platform for business); SocialToo.com (Automate, track and clean and protect); Oneforty.com (ratings and reviews of top Twitter tools for business); Cloud.li (word cloud from Twitter stream). Send an email for a list of all the social media tools discussed at this session. (Please let Steve know I sent you.) For an excellent session, a shout out to Steve Broback of The Parnassus Group/Twitter Conference (@SBroback, @140TC); Matt Scoble (@Scobleizer); Dave Taylor (@DaveTaylor); Jason Preston of The Parnassus Group (@Jasonp107); Eastman Kodak Company Chief Marketing Officer Jeffrey Hayzlett (@JeffreyHayzlett). Click Here for a Stickam video of The Twitter Revolution session.
   

   Deana with NTI

9. Serendipity – Among the 100,000+ people attending CES, I was delighted to stumble upon my colleague of many years: MultiVu (PR Newswire) Divisional Vice President of Business Development Marc Newman (along with his colleague, Jeff Shulman, who shares the same title). For many years, Marc has been my “go to” colleague (behind the curtain) for Video News Releases (VNR); Audio News Releases (ANR); Electronic Press Kits (EPK); and now electronic press releases that include video that Jeff pioneered at MultiVu (Flex Release). Marc is always a great listener, solutions provided, expert, ethical, trustworthy, creative thinker and with a let’s-make-it-happen attitude. Any success I may have had in my career are because of people like Marc providing terrific results for our Clients while making us all look … GREAT!
10. Creativity and Ideation – it’s great to see so many new/different ideas/products/services all in one place: it inspires creativity and ideas. Check out the CES website or CES press coverage. At night, I was inspired by the imagination and creativity of the Via Elvis show by Cirque du Soleil at Aria Resort & Casino and the grand architecture of $8 billion, 67-acre, six-tower CityCenter city-in-a-city and imaginative experience during dinner at SW Steakhouse at the Wynn Las Vegas.

My thanks to the CES Booth Babes! All graciously allowed me to take their photo and to be photographed with them.

Pamela and Lisa with Dice Electronics

As a weekend fashion and glamour photographer, it’s nice to have smart, personable, well-spoken, enthusiastic make-up ready, styled models up and down the exhibit isles to break up the day with a couple of photos (and to break up the text of my blog). Here are my CES Booth Babes photos as well as CES Booth Babes photos from: Gizmodo, IntoMobile, Soft Sailor, I4U NEWS, TechwareLabs and Desctructoid.

Do We Have a Bingo?

In the spirit of social media, you can help decide the Top 10 Booth Babes at the 2010 International Consumer Electronics Show. You may vote for up to 10 Booth Babes of your choice from my Booth Babes Bingo photos. You have until December 31, 2010 to cast your vote. (Please bookmark this page so you can check back for the results! A great way to be inspired to play Booth Babes Bingo at the 2011 CES.)

*does wasabi count? (Okay, after all those Las Vegas buffets, I did have salad and lettuce on a sandwich!) Booth Babes Bingo photos – or with –by Dan Smigrod

Short URL For This Story

• http://j.mp/BoothBabesBingo

_________________________________________

Dan Smigrod is GREAT! Chief Executive Officer & Chief Creative Officer.

Dan Gives Thumbs Up to Panasonic 3DHD

He founded his GREAT! Agency in 1988. His passions include international travel, Argentine Tango dancing, fashion and glamour photography and all things social media. Dan implements the social media and fan engagement strategy and tactics for GREAT! Client, ZOOZ Mobile, Inc. (ZOOZbeat), including ZOOZbeat Tweets, ZOOZbeat Blog, ZOOZbeat Update eNewsletter for the new ZOOZbeat Music reCreation Studio app for iPhone and iPod Touch.

A highlight of his 22+ years of his GREAT! Agency implementing turn-key travel experiences include chartering eight jet helicopters to fly a Client’s VIP guests from Las Vegas – in formation – to the Grand Canyon. Land. And, then have a champaign bunch with a former Miss America. Dan’s favorite travel/food/experience TV show is Anthony Bourdain No Reservations on the Travel Channel. Dan lives in Atlanta with his wife, Ann. Email: Dan Smigrod Twitter: @Smigrod

ZOOZ Mobile Engages GREAT! to Implement Social Media and Fan Engagement Strategies and Tactics for ZOOZbeat Apps

I love working on entertainment technology start-ups.

It’s energizing to be surrounded by incredibly smart colleagues with a laser-sharp, shared vision and bias-towards-action to create and market exciting entertainment experiences.

So when GREAT! was engaged (9/1/09) by ZOOZ Mobile, Inc., a leader in the new and fast growing interactive music space to implement the social media and fan engagement (community) strategies and tactics on an ongoing basis for its iPhone apps, it was (and is) the perfect fit for GREAT!

ZOOZbeat Artist Too $hort

More on the social media and fan engagement strategies and tactics in a moment. First some backstory on ZOOZ Mobile and its new ZOOZbeat™ music app.

ZOOZbeat Music reCreation Studio™

If you own an Apple iPhone or iPod Touch, you can use your own expressive, intuitive gestures with the new ZOOZbeat app to re-mix and personalize songs from a growing list of major label and indie Artists; including: Cato, Easy Star All-Stars, Kutiman, Richard Devine, Street Lotto, Too $hort and Midnight Youth. Select a beat. Select an instrument. Shake, title or tap your iPhone to express yourself musically.

“With [ZOOZbeat], you don’t have to know a lot of music theory to become musically creative. You can just use your own expressive, intuitive gestures to create music than you can relate,” says ZOOZ Mobile Founder and Chief Technology Officer Dr. Gil Weinberg who developed the app with some of his graduate students at Georgia Tech Center for Music Technology in Atlanta (where he is the Founding Director).

ZOOZ Mobile has exclusive worldwide licenses to six pending Georgia Tech patents covering music intelligence, gesture recognition, latency reduction and software-hardware integration allowing SmartPhones with accelerometers to responsively and accurately generate and control music. The patent application was filed July 23, 2008 with the United States Patent and Trademark Office.

Download in iTunes App Store

While November 7, 2009 marked the official 1-year anniversary of ZOOZbeat ["awesomeness" says TechCrunch's Robin Wauters) and "a remarkable product" says WIRED's Eliot Van Buskirk regarding the early generation ZOOZbeat app], the ZOOZbeat app traces its beginning back ten years to the MIT Media Labs PhD Thesis of Dr. Weinberg. In his Thesis, Dr. Weinberg envisioned Beatbugs that woud allow you to express yourself musically using a hand held device: even if you are not musically trained. Ten years ago, Beatbugs would have cost $600 to manufacture, estimates Dr. Weinberg.

It was only when Dr. Weinberg saw the first SmartPhone that he realized he could bring his thesis to the life as software. “My research focuses on developing algorithms that would allow musical instruments to analyze and interpret a player’s intentions,” Dr. Weinberg said in the Georgia Tech Digital Lounge. “The software interprets the movements and manipulates the music accordingly. With this technology, you don’t have to have a lot of skill or know a lot of music theory to become musically creative. You can just use your own expressive, intuitive gestures to create music that you can relate to.”

The same day (10/14/09) that ZOOZ Mobile officially re-launched the new ZOOZbeat (featuring multi-section songs, multi-player, advanced editing and an in-App Store to purchase licensed music), CNN/CNN.com did in-depth stories that propelled ZOOZbeat to the number 2 most purchased music app in the Apple iTunes App Store; and 38th paid app overall. At the time of the re-launch, there were 85,000 apps in the iTunes App Store. And, not too longer after that, Discovery Science TV channel’s Pop Sci’s Future of: Pleasure episode featured Dr. Weinberg ZOOZin’ with the show’s host, Baratunde Thurston.

On December 22nd, National Public Radio’s (NPR) All Things Considered Host Robert Siegel interviewed Dr. Weinberg regarding the first intercontinental musical jam session between humans ZOOZin’ Live from SIGGRAPH ASIA 2009 in Yokohama, Japan with his autonomous marimba playing robot (‘Shimon’) in Atlanta and the NPR website featured Dr. Weinberg ZOOZin’ with ‘Shimon’ and Atlanta Hip-Hop Artist (and ZOOZbeat Fan) Street Lotto ZOOZin’ with ‘Shimon’ the robot. Plus, NPR All Tech Considered Writer Shereen Meraji wrote a ZOOZbeat backstory piece. [Plus, NPR Jazz Critic Patrick Jarenwattananon also wrote a piece.]

ZOOZbeat Sprite Launch

The same week as the NPR stories (12/22),  ZOOZ Mobile did a soft-launch announcing that it had teamed up with The Coca-Cola Company’s Sprite® brand to launch ZOOZbeat Sprite® (free); the first iPhone app to be offered through the Sprite ‘Under the Cap’ promotion. Each Sprite and Sprite Zero ‘Under the Cap’ code enables you to unlock additional beats and samples from these eight hot Artists:

Download in iTunes App Store

Dallas Austin, Khayree, Alex Christie, Sy Scott, Novel, sHeeD, LaRon Brant and Spree Wilson. [You can use our friend of GREAT! code – Sprite – to unlock Dallas Austin beats within the ZOOZbeat Sprite app.] Launch week, the ZOOZbeat Sprite app was among the Top 100 free music apps in the Apple iTune App Store.] Mobile marketing is an integral part of The Coca-Cola Company’s marketing plan wrote Mobile Marketer (12/24/09) about the launch of the ZOOZbeat Sprite App.

Social Media and Fan Engagement Objectives, Strategies and Tactics

Scott Geller joined ZOOZ Mobile as an advisor in January 2009, and then CEO and President in April. Mr. Geller built three successful technology companies since 1991, including 2order.com which he sold to public company, Primus Knowledge Solutions, in 2000 in a deal valued at $136 million.

Mr. Geller recognized the importance of a social media and fan engagement marketing plan to help achieve ZOOZ Mobile objectives with the launch of the new ZOOZbeat:

• Increase sales of ZOOZbeat (ZOOZbeat: $1.99 in the Apple iTunes App Store)
• Increase sales of Artists’ music (beats) and instrument packs through the in-App Store and at ZOOZbeat.com (from $0.99 to $1.99 for singles and multi-song collections from $2.99 to $9.99)
• Increase downloads ZOOZbeat Sprite (ZOOZbeat Sprite: free in the Apple iTunes App Store)
• Increase upgrades to the paid app from the free app
• Increase remixed song sharing among friends and the world (viral) via ZOOZbeat.com, Facebook, Twitter, MySpace ring tones and other social media sites
• Help create buzz for ZOOZ Mobile apps in support of additional major label and indie artist participation and additional strategic alliances and partnerships  in the entertainment space

The Top 10 Social media tools GREAT! implements on behalf of ZOOZ Mobile that have helped generate 1.2 million downloads of various editions of the ZOOZbeat app are:

1. ZOOZbeat Twitter: More than just building a list of ZOOZbeat Followers, we use Twitter strategically to generate media coverage and engage our fan base of ZOOZbeat Artists and Musicians. For example, this Tweet resulted in this front page ZOOZbeat story by Mashable (which then was re-tweeted 374 times and posted 34 times to Facebook within 10 days of publication by Mashable readers resulting in 909 views of a ZOOZbeat video, according to YouTube Insight analytics. (Plus, other blog sites re-posting the Mashable story and embedded the video …)
2. ZOOZbeat Blog: We write and post news stories to the ZOOZbeat blog. For example, Click Here for the blog posting announcing ZOOZbeat Sprite.
3. ZOOZbeat Update eNewsletter: We write, design and distribute a monthly eNewsletter. For example, Click Here for the ZOOZbeat Update eNewsletter when we announced the new ZOOZbeat (10/14/09). Click Here for the ZOOZbeat Update when we announced ZOOZbeat Sprite (12/22/09). We also encourage ZOOZbeat Musicians to offer their music remixing tips through this eNewsletter.
4. ZOOZbeat YouTube: If a picture is worth a thousand words, a video is worth a million words. It’s often easier to demonstrate ZOOZbeat that it is to describe it. So, we post lots of How To Videos. Dr. Weinberg ZOOZin’ with Shimon the robot was viewed 22,000 times  in the first three weeks: much of the views are generated by the video being embedded by media, bloggers and fans. For example,www CNET News, SPIKE TV, Gizmodo, Synthtopia, NoiseAddicts and personal Facebook pages.
5. ZOOZbeat Flickr: We use Flickr to easily show media and blogs which ZOOZbeat digital assets — photos, screen shots and logos — are available for their coverage of the ZOOZbeat apps.
6. ZOOZbeat MySpace: We leverage the ZOOZbeat Artists fan based on MySpace. For example, a ZOOZbeat Artist sends an eBlast to its opt-in fan base or posts updates to its MySpace page regarding their ZOOZbeat songs (beats) for sale for remixing. Click Here to see how ZOOZbeat Artist Street Lotto includes ZOOZbeat on his MySpace page.
7. ZOOZbeat Facebook Fan Page: We’re just getting the conversation started on Facebook with ZOOZbeat Musicians. The magic of Facebook postings takes place on our friends’ Facebook pages (e.g. posting a link to ZOOZbeat.com featuring the song a ZOOZbeat Musician just re-mixed.)
8. ZOOZbeat iLike: While we feel like a music app belongs on the iLike music social media site, we haven’t (yet) figured-out how to best leverage ZOOZbeat on iLike. [The ZOOZbeat iLike featured song list includes the original ZOOZbeat anthem written and performed by Atlanta Hip-Hop Artist Street Lotto. Click Here for the lyrics to Street Lotto's ZOOZbeattttssss.]
9. ZOOZbeat FriendFeed: We use FriendFeed to re-purpose content. For example, when we post a new video on YouTube, FriendFeed automatically generates a Tweet and a Wall Update on the ZOOZbeat Facebook Fan Page.
10. Live Video Chat With ZOOZbeat via TokBox: We’re experimenting with offering free, live video chat Help Desk using the TokBox super simple blower based service for video chatting. [In the TokBox page, search for: ZOOZbeat]

The huge success of Rock Band and Guitar Hero have shown the potential of interactive music experiences. The ZOOZbeat app takes interactive music remixing and personalization of a fans’ favorite Artists songs to the next level.

With SmartPhones expected to “capture 37 percent [1.8 billion] of the worldwide cell phone market by 2014, a leap of 16 percent in 2009,” according to Pyramid Research as reported by CNET News (12/15/09), ZOOZbeat is well positioned at the intersection of three of the fastest growing technology market segments: mobile music entertainment; music-themed video games; and music-themed social networking.

I am thrilled that ZOOZ Mobile Founder & Chief Technology Officer Dr. Gil Weinberg and CEO & President Scott Geller engaged GREAT! to help ZOOZ Mobile achieve its goals by conceiving and implementing the company’s social media strategies and tactics. Plus, an Agency also known for its ideation, buzz marketing campaigns and strategic alliance development for our GREAT! television and entertainment Clients, we’re able to add strategic value to ZOOZ Mobile.

If you would like to read more about ZOOZbeat, GREAT! maintains a ZOOZbeat Delicious bookmark and ZOOZbeat Google Reader RSS feed that includes media and blog coverage of ZOOZbeat. You can also visit the ZOOZbeat Home Page or read the description of ZOOZbeat and ZOOZbeat Sprite in the Apple iTunes App Store.

To download, ZOOZbeat ($1.99) and ZOOZbeat Sprite (free), visit the Apple iTunes App Store.

_______________________

Postscript (2/9/10): Social Media and Fan Engagement (community) referred 45 percent of all traffic to ZOOZbeat.com in January 2010, up from 32 percent in November 2009 and 20 percent in August 2009, according to Google Analytics for ZOOZbeat.com. Five of the Top 10 of 318 referring sites to ZOOZbeat.com (11/1/09 through 1/31/10) were: Facebook, YouTube, and ow.ly (Twitter), Hootsuite (Twitter) and Twitter.

_______________________

Postscript (2/15/10): ZOOZ Mobile, Inc. CEO & President Scott Geller writes:

Dear Dan:

Thank you and congratulations!

Thank you for all your smart, hard and passionate work conceiving and implementing the Social Media and Fan Engagement marketing strategy and tactics for ZOOZ Mobile’s ZOOZbeat, ZOOZbeat Sprite and ZOOZbeat Jackson 5 Remix iPhone Music reCreation Studio™ apps.

And, congratulations! After just five months, it’s great to see that the GREAT! Social Media and Fan Engagement (community marketing) efforts referred 45 percent* of all traffic to ZOOZbeat.com in January 2010 up from 20 percent* prior to the start of our engagement of GREAT! on September 1, 2009.

Plus, your GREAT! work more than doubled visits to the ZOOZbeat home page. And, GREAT! generated additional traffic directly to the Apple iTunes App Store to download ZOOZbeat apps.

In addition to your GREAT! work on the ZOOZbeat Social Media and Fan Engagement marketing strategy and tactics, I also appreciate your insight, ideas and help in thinking through ZOOZbeat branding; pricing; stategic alliances, product development; product launches; and media relations.

Dan, thank you again for your GREAT! work.

Regards,

Scott

*Source: Google Analytics

_______________________

PostScript (3/19/10): ZOOZbeat Jackson 5 Remix app launched today (3/19/10): Media Release, ZOOZbeat Update eNewsletter, ZOOOZbeat Blog and YouTube. Download the ZOOZbeat Jackson 5 Remix app in the Apple iTunes App Store.

PostScript: (4/30/10): The ZOOZbeat app was among the top 35 free music apps in the Apple iTunes App Store, the week of April 26, 2010.

PostScript (9/1/10): Billboard Music App Awards Selects ‘ZOOZbeat Sprite’ As Finalist in the Best Branded App Category; Part of Billboard Mobile Entertainment Live!: The Music App Summit

ZXO.

_________________________________________

Dan Smigrod is GREAT! Chief Executive Officer & Chief Creative Officer.

Dan Smigrod

He founded his GREAT! Agency in 1988. His passions include international travel, Argentine Tango dancing, fashion and glamour photography and all things social media. Dan implements the social media and fan engagement strategy and tactics for GREAT! Client, ZOOZ Mobile, Inc. (ZOOZbeat), including ZOOZbeat Tweets, ZOOZbeat Blog, ZOOZbeat Update eNewsletter for the new ZOOZbeat Music reCreation Studio app for iPhone and iPod Touch.

A highlight of his 22+ years of his GREAT! Agency implementing turn-key travel experiences include chartering eight jet helicopters to fly a Client’s VIP guests from Las Vegas – in formation – to the Grand Canyon. Land. And, then have a champaign bunch with a former Miss America. Dan’s favorite travel/food/experience TV show is Anthony Bourdain No Reservations on the Travel Channel. Dan lives in Atlanta with his wife, Ann. Email: Dan Smigrod Twitter: @Smigrod